Written by Janey Treleaven with help from Claude Sonnet 3.5
I first met Katherine Larish a few months ago and was immediately impressed with InsightWise. Katherine took her extensive experience in consulting services and transformed it into an AI-powered reasoning engine tool that went on to win the people's choice award at the National AI Centre's AI Sprint earlier this year. Rather than shying away from AI as a potential threat to her profession, Katherine embraced it, asking herself how she could scale the services that the big consultancies charge thousands upon thousands of dollars for, making them accessible to many businesses using the AI shift.
The result is InsightWise, which I wholeheartedly recommend to anyone tired of spending hours painfully sifting through unstructured data to find meaningful insights, or who has stopped asking for input from staff or customers because of the time-consuming analysis process. Let's explore how this innovative tool is transforming the way consultants and research teams handle qualitative data analysis.
Starting at just $79 per month, InsightWise offers an AI-powered solution that's both affordable and user-friendly. If you want to see more, they're hosting weekly live sessions and there is a 7-day free trial. Visit their website to see it for yourself - InsightWise - AI data analysis for consultants and strategy teams.
Situation AI-Powered
Imagine you're a researcher or strategy consultant tasked with conducting multiple interviews to gather insights for a crucial project. As the interviews wrap up, you find yourself overwhelmed with a mountain of qualitative data. Transcripts, notes, and recordings pile up, and the prospect of analysing it all seems daunting.
Opportunity
Traditionally, the next step would be to either spend countless hours manually sifting through the data or outsource the job to data analysts - a costly option that many businesses can't afford. But what if there was a way to speed up this process without breaking the bank?
Enter AI-powered analysis. The opportunity here is to leverage artificial intelligence to rapidly process and analyse your qualitative data, extracting key insights without the need for expensive outsourcing.
Approach
This is where InsightWise comes in. Designed specifically for researchers and consultants dealing with qualitative data, InsightWise offers an affordable and easy-to-use AI-powered solution.
Here's how it works:
Upload your qualitative data (interview transcripts, video, audio, open-ended survey responses, etc.) to the InsightWise platform.
InsightWise reasoning engine analyses the data, identifying key insights.
InsightWise then gives you the opportunity to interrogate your findings and find the evidence that supports each insight.
Ask InsightWise to derive challenges and opportunities based on the insights.
Generate strategic recommendations
This is an end-to-end workflow from raw data to strategic recommendations. In minutes.
Outcome
Reduced Costs: No need for expensive data analysts or countless hours of manual work.
Deep Understanding: Gain a comprehensive view of your qualitative data in minutes, not days or weeks.
Interactive Exploration: Easily interrogate the findings, uncover challenges, and identify opportunities.
Quick Recommendations: Generate data-backed recommendations swiftly, enhancing your decision-making process.
Time Efficiency: What once took days now takes minutes, allowing you to focus on strategic thinking and client value.
Export your findings: Effortlessly share your findings and recommendations to powerpoint, Excel and Miro.
Learnings
InsightWise is providing affordable access to powerful qualitative data analysis. By embracing this AI-powered tool, businesses of all sizes can unlock the full potential of their qualitative data, driving smarter decisions and better outcomes.
If you're interested in hearing more about how InsightWise and other AI tools are leveling the playing field, book a call with Intelligence Assist today. We're passionate about helping businesses like yours harness the power of AI to compete and thrive.
Don't let the big players have all the advantages – let's explore how AI can transform your business operations and decision-making processes. Contact us now to schedule your personalised consultation!
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